The world is in need of experienced, creative individuals who pioneer the uncharted lands of the internet. Experienced web designers and marketers are sometimes unable to find success for their clients, and it is through no fault of their own. The internet is a seemingly endless collection of pages, videos, photos, and data: it is not difficult to get lost in it all. To stay competitive, web designers should learn to be an SEO reseller in 5 steps.
- Compose Your Marketing Plan
Success online starts with a customized plan that suits your client’s needs. Working with an SEO company can help those learning how to be an SEO reseller to distinguish between the techniques at your disposal.
- Focus on Inbound Leads
In the marketing world, there are outbound leads and inbound leads. An outbound lead can include telemarketers, solicitors, and other advertising methods that canvas a wide population to have the customers come to them. Inbound leads, on the other hand, are those that have relevance to the customer’s own search or inquiry; not only does this help your clients target their audience appropriately, inbound leads also coast up to 61% less than outbound leads.
- Dominate the Search Engine Market
The best SEO resellers are competitive for online real estate. SEO companies know the difference between being result number one and result number two. A study by the online advertising network Chitika found that Google’s top listing for organic search results receives 33% of the online traffic while the second only gets 18%. Up to 75% of users never check the second page of a search inquiry — if your clients are not represented on that first page, the likelihood that anyone will find their website decreases with every search.
- Forget About Search Engine Ads
Studies have proven that those ads that show up as fake search engine results at the top of the page go largely unnoticed by the majority of users. Up to 80% of online users just pretend they don’t exist, and so should you.
- Utilize Content Creation
Since up to 70% of the links on search engines that users click on are organic, SEO companies have taken to creative content creation as one of the most successful assets of search engine optimization. By using all of these techniques those with the experience and skill can be an SEO reseller in 5 steps.